Medical Copywriting for the Health & Wellness Industry
Grow Your Business - Increase Your Revenue - Expand Your Impact
Welcome
You work in the Health, Medical, or Wellness Industries. And you’ve already done the hardest part- you’ve created a remarkable business to help people and positively impact their lives. Does your online presence truly reflect how great your business is?
Establishing an amazing online presence is the best way to invest in your business. It gives your business a voice- that empowers your clients to improve their health and their lives.
But you didn’t start on this path to spend endless hours in front of a computer trying to explain what you do, and why people should choose you over your competition.
That’s where I come in. As a medical copywriter, I work to show the world how amazing you and your business are.
Imagine- More Time and More Revenue.
Everything on the internet is competing for your patient’s time, attention, and money. You need an outstanding online presence to set yourself apart. Imagine your ideal clients finding YOU on the internet- instead of you working to find them. Think of how good booked-out services and a full schedule will feel.
As a medical copywriter, I use the power of words to attract clients and get them to act. Which helps you meet your goals- making a sale, booking a service, providing education, growing your email list, or ranking higher on Google. Or all of the above!
Engaging, informative, and useful online content helps you make more money. It saves you valuable time and grows your business. It allows you and your business to have a greater reach and positive impact on the world.
Imagine having more time to actually care for your patients.
More time to spend with family and friends. To work on projects and hobbies that are important, fun, and fulfilling to you. Or even just imagine not being kept awake at night worrying about your online marketing- partnering with a medical copywriter helps you do just that.
Why Hire a Medical Copywriter?
82.8% of patients use a search engine to find a healthcare provider.
Websites with blogs receive 55% more visitors than those that don’t.
Email marketing in healthcare provides an average ROI of $36 for every $1 spent.
71% of patients will lose trust and search for a new provider if their website fails to deliver sufficient information.
How I Help
Words are powerful. And the right words make all the difference. They will grow a business, create trust, explain complex information, and allow for understanding. The right words will change your life.
As a medical copywriter, I am an expert in genuinely connecting you with your clients. I write to educate, inform, and inspire action- adding up to more sales for you
The copy I write is honest, factual, and inspires action without sounding over the top, fake, or sales-y. I write for health-oriented clients whose missions I fully support. I use words to elevate the causes, businesses, and products that I stand behind.
Client Testimonials
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Audrey McCullough, Trusted Health
“Lindsey instinctively adopted our company's voice and tone, infusing authenticity and understanding into each piece. Her expertise goes beyond crafting narratives; she enhances our visibility through astute SEO practices, ensuring we reach the professionals who can benefit most from our content.
What truly distinguishes Lindsey is her approach to content creation: she doesn't just complete a task; she owns it. Every blog post, article, and webpage content is treated as an opportunity to support and guide healthcare professionals in their career journeys.
At Trusted Health, we navigate the intricacies of healthcare staffing, providing essential resources for healthcare professionals on their career journeys. It's a space that demands more than informative content; it requires a voice that professionals can trust and relate to. Lindsey effortlessly assumed this role from her first assignment.
For those seeking a writer who not only understands your mission but elevates it, Lindsey is the undeniable choice!”
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Dr. Jen Bambrough, PT, DPT, NCS, Warrior Wellness & Rehab
“Working with Lindsey has been so easy!
Initially, I was worried that I wouldn’t know what information to give her, or that it would be stressful. She really researched the topic and my very niche practice, and created a blog post that sounded like I wrote it, only BETTER!
I would definitely recommend working with Lindsey for any of your copywriting needs.”
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Emily Ventura, PFIC.org
"Thank you so much for contributing such beautiful and meaningful blog posts!
I love how you have chosen to bring your years of nursing insight and perspective to the broader communities that need ongoing support and encouragement.
You empower patients to be their own advocates, allowing them to live with their disease rather than fight against it.
You've made a huge impact on a rare disease community in need and helped bring this community together- I love what you are doing!"
About
Hi, I’m Lindsey!
I’m a medical copywriter for health and wellness professionals, with over 15 years of experience as a registered nurse in pediatric intensive care. Caring for critically ill children and their families has taught me more about myself, humanity, and life than I ever thought possible. It’s been some of the best and hardest work that I’ve ever done.
Writing has always been a passion of mine, and it is gentler on my body, mind, and soul than traditional nursing. I love the art and science of medicine and healthcare. I love combining that with the power of words and genuine connection to uplift the people, businesses, and services I believe in- and I work hard to help them succeed.
I live in Alaska with my partner, Mike, and our pup, Larry. While I’m not writing or nursing, I’ll be outside with them- skiing, mountain biking, hiking, backpacking, fishing, and exploring the Alaskan wilderness.
Portfolio
Email Sequence
Web Copy
Web Copy
Who I Work With
Doctors & Physicians
And other specialists- including physical therapists, midwives, dentists, nutritionists, and chiropractors.
Let’s show your patients why they should choose you out of the crowd.
Holistic Healthcare Providers
Such as functional medicine providers, medi-spas, acupuncturists, eastern medicine specialists, and massage therapists.
Let’s get your ideal clients coming to you- and then keep them coming back for more.
Health Coaches & Educators
Including health and wellness coaches, travel nurse agencies, nurse coaches, dietary & nutrition coaches, health educators, and more.
Don’t see your specialty but think we’d be a good fit? I’d love to hear from you!
Health & Medical Copywriting Services
Landing & Sales Pages
Starting at $400
Do you offer a great product, service, or high-ticket item? A great landing or sales page gets people to act now and buy. Pricing for more expensive items is done case by case.
Blogs
$200 for 1200 words. Recommend 4-8 times a month.
SEO Optimized, copywritten blogs provide value and education to your viewers. They help your website rank higher on Google and establish you as an expert in your field.
Product Descriptions
Starting at $50, depending on complexity & price.
Often overlooked, but a stellar product description is necessary to get your customers to confidently take that final step to click “buy” and complete the sale.
Website Copy
$400 for a 1000-word page
If you’re in healthcare, an information-packed website with great SEO is one of the most effective ways you can ensure that your potential clients are finding and choosing you.
Email Sequences
$50 per email. Minimum of 3 emails.
Emails are a great way to alert your clients to new events, information, or happenings. Well-written emails get sales and direct traffic to your website, boosting your SEO.
White Papers, Etc….
Pricing on a case-by-case basis.
I also write white papers, educational materials, e-books, and more for the medical, health & wellness industries! Contact me for more information.
What’s Included
My medical copywriting services include the following features-
Search Engine Optimization (SEO) for website copy and blogs.
Credible sources and scholarly research- I most commonly use Google Scholar and PubMed as sources for my writing.
Market research- so we’re providing copy on the subjects and information that interests your clients.
New and fresh content ideas, if desired.
Attention-grabbing headlines and subject lines.
Two rounds of edits with me- to ensure everything is just perfect!
Packages + Retainer Pricing
$ 800
Consistent, high-quality blogs to grow your audience and boost SEO.
Four blogs per month
One email newsletter per month
$ 400
Establish your blog and boost traffic to your website via your email list.
Two blogs per month
One email newsletter per month
Contact Me
Have anything particular in mind? I’m happy to mix and match services to meet your needs.
I offer a 10% discount on any bundled or recurring services.
My Process
What to expect when partnering with a medical copywriter-
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Use the form at the bottom of this page to book your free Consult Call with me. Before we chat, I will take a look at your website and get to know your business. On your 15 to 30-minute Consult Call, we will talk about your business, goals, and copywriting needs, and make sure we are a good fit for each other.
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I will email you a custom proposal within 24-48 hours. If everything sounds great, I will then send you a contract outlining your project- including a timeline, and invoice. 50% of your invoice is due when you sign your contract.
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I get to work! You will receive the first draft of your copy via Google Docs. You have two rounds of edits with me- let me know if anything needs to be changed. You will also receive an invoice for the remaining 50% of your balance at this time.
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I’ll get any edits to you, and that’s a wrap! I’m always happy to hear any feedback you have on my writing. We can then discuss booking further projects together and more ways to help you meet your business goals.
FAQs
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A medical copywriter is a pro at genuinely connecting you with your desired clients. This connection leads to business success! Copywriters use a wide range of techniques and mediums to showcase you and your business. If you want nothing to do with SEO, blogs, web copy, emails, and other marketing techniques- let an expert take over!
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The bottom line is that a great copywriter will help your business have a greater reach, larger impact and will lead to increased revenue for you. Marketing is tough- save yourself time, money, and a lot of headaches by hiring a professional!
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Currently, my average turnaround time ranges from 1-2 weeks. Need something faster than that? Reach out and I’ll let you know what I can do.
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Copywriting is more of an art than a science! There are a lot of factors that determine your results that have nothing to do with the copy. No copywriter can guarantee a specific result- and you should be wary of those that do! However, if you are unhappy with your final product, I will always work with you to make it right.
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Yes! If you are looking for a “copyright,” you need a lawyer- not a writer! A copyright is a way to protect your intellectual and creative property, as well as the value of your work. A copywriter is a writer who specializes in marketing and achieving results!
Let’s get in touch.
Interested in working with a Medical Copywriter? Contact me to book your free Consult Call!
Featured Blog Posts
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5 Reasons Why Nurses Make Great Medical Copywriters
Nurses have a unique mix of knowledge, connection, and real-life experience. A talented nurse copywriter will make your business, product, or service stand out!
“Write Your Way to Freedom is a prestigious comprehensive copywriting program. In order to become certified, students must complete the extensive program, take advantage of the support available to them, and build businesses that get their clients results. Certified students have learned effective copywriting techniques and use these techniques in an ethical way. Plus, they have access to continued education and support throughout their copywriting career.”